Canadian COMPETITION LAW

May 11, 2014

My colleague Andrei Mincov recently published a very interesting and innovative new book on intellectual property law, entitled The Ultimate Insider’s Guide to Intellectual Property.

Overview:

Untypically for a book about law, this book doesn’t have a single footnote. The reason is simple: it was meant to be read and used by business owners who have no desire to become lawyers. The book has its own website (see: here) where you can see full table of contents and several endorsements.

Here are the things you will discover if you read this book: (1) 10 BIG SECRETS about intellectual property and about law in general that will answer most of your questions and “what ifs”; (2) SPECIFIC PRACTICAL TOOLS to build a meaningful IP strategy for your business; (3) 6 MAGIC WORDS to instantly identify different types of IP and understand how they fit with the general intellectual property framework; (4) A SIMPLE 3-QUESTION TEST to quickly decide if each of your trademarks is worth registering; (5) ACTIONABLE step-by-step instructions, tips and tricks to protect your assets; (6) CONSOLIDATED CHART of all types of IP that you can use as your reference point; (7) FREE downloadable supplemental materials.

This book is designed to help business owners avoid two fundamental mistakes that business owners commonly make: first, seeing a lawyer when you don’t need to—only to waste thousands of dollars to hear what you already know in a language you don’t understand; and second, neglecting to see a lawyer until you can no longer be helped and need to be saved—at which point, it is often too late.

This new book is available on Amazon – for more information see: here.

********************

SERVICES AND CONTACT

We are a Toronto based competition and advertising law firm offering business and individual clients efficient and strategic advice in relation to competition/antitrust, advertising, Internet and new media law and contest law. We also offer competition and regulatory law compliance, education and policy services to companies, trade and professional associations and government agencies.

Our experience includes advising clients in Toronto, across Canada and the United States on the application of Canadian competition and regulatory laws and we have worked on hundreds of domestic and cross-border competition, advertising and marketing, promotional contest (sweepstakes), conspiracy (cartel), abuse of dominance, compliance, refusal to deal and pricing and distribution matters. For more information about our competition and advertising law services see: competition law services.

To contact us about a potential legal matter, see: contact

For more information about our firm, visit our website: Competitionlawyer.ca

Comments are closed.