We provide Canadian advertising and marketing law advice to a broad range of public and private clients and trade and professional associations including local, national and international clients operating in Canada or marketing to Canadians.
In some cases, however, clients are looking for an efficient and cost-effective way to run a promotional contest (i.e., sweepstakes) in Canada.
As such, in addition to our legal services, we offer lawyer-prepared Canadian contest rules and forms precedent packages to run random draw and skill contests in Canada. We also offer individual rules and forms precedents for Canadian contests/sweepstakes, including short rules (i.e., “mini rules”), long rules, template winner release forms and a Canadian contest law checklist.
Our downloadable Word format contest forms/precedents (PayPal checkout with credit card payment options) are an excellent starting point for many popular types of promotional contests run in Canada.
Each Canadian contest forms/precedents package includes information on how to use and customize them to run a contest in Canada.
For more Canadian contest law precedents and forms that we offer, see: Canadian Contest Law Precedents – II.
For more information about Canadian contest law see: Contests, Contests & CASL, Contest FAQs, Contest Tips and Contests/Social Media.
Do you need legal advice for a Canadian contest or other promotion?
Contact us at: steve@szentesilaw.com
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CANADIAN RANDOM DRAW CONTEST PACKAGE
This Canadian lawyer-prepared random draw contest forms package includes: short rules, long rules, entry form, winner release form and a skill-testing question for operating a random draw promotional contest in Canada. This package can be modified to apply to only specific provinces/territories.
This random draw contest forms package includes all the key elements for one of the most popular and commonly run types of contest, where winners are chosen by random draw (as compared to where winners are chosen by some type of skill, such as by a judged photo or essay competition). Ten pages. Word format template with fillable fields.
CANADIAN SKILL CONTEST PACKAGE
This Canadian lawyer-prepared skill contest forms package includes: short rules, long rules, entry form and a winner release form for operating a skill contest (sometimes called a “consumer generated content contest”) in Canada. This package can be modified to apply to only specific provinces/territories.
This Canadian skill contest package includes all the elements for operating a skill-based contest in Canada (e.g., where winners are chosen by some type of skill, such as by a judged photo or essay competition rather than by way of random draw). Nine pages. Word format with fillable fields.
SHORT RULES (RANDOM DRAW CONTEST)
This Canadian lawyer-prepared contest forms package includes: short rules (i.e., point-of-purchase rules for the footers of web pages, social media pages and other point-of-purchase marketing where consumers first see a Canadian promotional contest marketed) for operating a random draw contest in Canada. This precedent can be modified to apply to specific provinces/territories.
To be used in conjunction with full contest rules (short rules or “mini-rules” commonly link to full rules from contest landing pages and other marketing where consumers first see contests marketed). One page short / mini-rules to cover off the main Competition Act disclosure requirements under section 74.06 (and Competition Bureau recommendations) and to be included in the footers of contest landing pages, social media pages and point-of-purchase marketing. One page. Word format template with fillable fields.
SHORT RULES (SKILL CONTEST)
This Canadian lawyer-prepared contest forms package includes: short rules (i.e., point-of-purchase rules for the footers of web pages, social media pages and other point-of-purchase marketing where consumers first see a Canadian promotional contest marketed) for operating a skill contest in Canada. This precedent can be modified to apply to specific provinces/territories.
To be used in conjunction with full contest rules (short rules or “mini-rules” commonly link to full rules from contest landing pages and other marketing where consumers first see contests marketed). One page short / mini-rules to cover off the main Competition Act disclosure requirements under section 74.06 (and Competition Bureau recommendations) and to be included in the footers of contest landing pages, social media pages and point-of-purchase marketing. One page. Word format template with fillable fields.
LONG RULES (RANDOM DRAW CONTEST)
This Canadian lawyer-prepared contest forms package includes: long rules (i.e,, full terms and conditions) for operating a random draw promotional contest in Canada (i.e., where winner(s) are chosen by random draw). This precedent can be modified to apply to specific provinces/territories.
Long contest rules are commonly included to operate promotional contests in Canada, which sets out, among other things, the number and value of prizes, how to enter, how winners are chosen and terms to protect contest sponsors from liability. Long contest rules are commonly linked from short rules (or mini-rules) on contest landing pages, footers of social media pages and other print or electronic marketing for a contest. Five pages. Word format template with fillable fields.
LONG RULES (SKILL CONTEST)
This Canadian lawyer-prepared contest forms package includes: long rules (i.e., full terms and conditions) for operating a skill promotional contest in Canada (i.e., where the winner(s) are chosen based on some type of skill that is judged, such as essay writing, photography, etc.). This precedent can be modified to apply to specific provinces/territories.
Long contest rules are commonly included to operate promotional contests in Canada, which sets out, among other things, the number and value of prizes, how to enter, how winners are chosen and terms to protect contest sponsors from liability. Long contest rules are commonly linked from short rules (or mini-rules) on contest landing pages, footers of social media pages and other print or electronic marketing for a contest. Six pages. Word format template with fillable fields.
WINNER RELEASE FORM
This Canadian lawyer-prepared promotional contest forms package includes: a winner release form/precedent for Canada-wide contests. This winner release form/precedent is to be signed by contest winners as a condition of winning a contest and intended to release the contest sponsor from liability. Contest winner releases are not required by law in Canada but are very commonly used by contest sponsors to minimize legal liability in connection with a contest. Three pages. Word format template with fillable fields.
CANADIAN CONTEST CHECKLIST
Contest lawyers, advertising agencies and companies that regularly run contests use promotional contest checklists to cover off the main requirements for operating a promotional contest in Canada.
This Canadian lawyer-prepared promotional contest checklist includes the key Canadian contract, Competition Act, Criminal Code and intellectual property considerations and requirements to operate a promotional contest in Canada. A key tool for operating promotional contests in Canada. Seven pages.
FACEBOOK “LIKE”
RANDOM DRAW CONTEST PACKAGE
This Canadian lawyer-prepared Facebook “Like” random draw promotional contest forms/precedent package includes: short rules, long rules, entry form, winner release form and a skill-testing question for operating a random draw Facebook “like” contest in Canada. This package can be modified to apply to only specific provinces/territories. Includes Facebook disclaimer language for the contest rules and winner release form. Nine pages. Word format template with fillable fields.
TRIP CONTEST:
RANDOM DRAW CONTEST PACKAGE
This Canadian lawyer-prepared random draw promotional contest forms/precedent package includes: short rules, long rules, entry form, winner release forms (winner release and guest/companion release) and skill-testing question for operating a random draw trip promotional contest in Canada. This package can be modified to apply to only specific provinces/territories.
It contains the key elements for running a contest where a trip is awarded as the prize and winners are chosen by random draw. This Random Draw Trip Contest Package includes specific language for contest rules/precedents relating to a trip contest, including in relation to trip prize(s), restrictions on trip prizes (e.g., carve-outs and black-out periods), requirement for the winner to provide releases for both the winner and any travel companion and both winner and travel companion release forms (which are particularly important where there is increased risk in a contest, such as where a prize(s) includes travel, flights or other elements that may increase risk for a contest sponsor). Twelve pages. Word format template with fillable fields.
TRIP CONTEST:
SKILL CONTEST PACKAGE
This Canadian lawyer-prepared skill promotional contest forms/precedent package includes: short rules, long rules, entry form and winner release forms (winner release and guest/companion release) for operating a skill-based trip promotional contest in Canada. This package can be modified to apply to only specific provinces/territories.
It contains the key elements for running a contest where a trip is awarded as the prize and winners are chosen based on some type of skill that is judged, such as submitting an essay, photography, etc. This Skill Trip Contest Package includes specific language for contest rules/precedents relating to a trip contest, including in relation to trip prize(s), restrictions on trip prizes (e.g., carve-outs and black-out periods), requirement for the winner to provide releases for both the winner and any travel companion and both winner and travel companion release forms (which are particularly important where there is increased risk in a contest, such as where a prize(s) includes travel, flights or other elements that may increase risk for a contest sponsor). Eleven pages. Word format template with fillable fields.
WINNER RELEASES FOR TRIP CONTESTS
(WINNER & GUEST RELEASE)
This Canadian lawyer-prepared promotional contest forms/precedent package includes two release forms for a trip contest (winner release form and guest/companion release form). Winner release forms (including for any guests or companions accompanying a winner on a trip) are particularly important in trip related contests and promotions where the potential risk for a sponsor is higher (e.g., in relation to flights, trips or other activities). Three pages. Word format template with fillable fields.
GUIDELINES FOR CONSUMER GENERATED
CONTENT CONTESTS
This Canadian lawyer-prepared promotional contest forms/precedent provides guidelines that can be included in contest rules where contest entrants are required to contribute content to enter or participate in the contest (e.g., for essay, photo and other similar consumer-generated content contests or to receive additional entries through increased engagement).
It is important for contest sponsors to include specific guidelines in contest rules for entrant/consumer generated contributions (e.g., to ensure that entrants’ contributions do not, for example, contain offensive content or that may be subject to third party intellectual property rights and to give the sponsor broad rights to re-use entrant contributions, including for marketing. Two pages. Word format template with fillable fields.
OTHER CANADIAN CONTEST LAW PRECEDENTS
TERMS AND CONDITIONS
The above contest rules and forms (legal precedents) provide legal information for operating contests in Canada. They do not create a solicitor-client relationship and are not legal advice. They are sold with permission to operate a contest in Canada by the sponsor of the contest (the individual, company or other entity promoting its own product(s) or service(s)) and using the forms for a contest or where a law firm or advertising agency uses the forms to assist a client operate a contest. Any further copying or resale of the above contest rules or forms is prohibited, including the stand-alone sale of the forms without any contest being promoted by a sponsor or where any of the language or content of any of the forms is added to an app, program, computer program, online or social media platform or program or any other electronic or automated contesting or promotional product.
© 2012-2024 Steve Szentesi Law Professional Corporation. All Rights Reserved.
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SERVICES AND CONTACT
We are a Toronto based competition and advertising law firm offering business and individual clients efficient and strategic advice in relation to competition/antitrust, advertising, Internet and new media law and contest law. We also offer competition and regulatory law compliance, education and policy services to companies, trade and professional associations and government agencies.
Our experience includes advising clients in Toronto, across Canada and the United States on the application of Canadian competition and regulatory laws and we have worked on hundreds of domestic and cross-border competition, advertising and marketing, promotional contest (sweepstakes), conspiracy (cartel), abuse of dominance, compliance, refusal to deal and pricing and distribution matters. For more information about our competition and advertising law services see: competition law services.
To contact us about a potential legal matter, see: contact
For more information about our firm, visit our website: Competitionlawyer.ca
Templates/precedents and checklists to run promotional contests in Canada
Templates/precedents and checklists to comply with Canadian anti-spam law (CASL)
